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Strategic partnership between Pochet and Fives: first electric furnace dedicated to luxury bottles in France

Pochet Group, a key partner of the luxury industry specializing in glass packaging for perfume, skincare and make-up, and Fives, an industrial engineering group, are combining expertise to reduce carbon emissions and offer eco-friendly glass production.

Pochet and Fives at Guimerville plant


Pochet du Courval, the division of the Pochet Group that has been an expert in shaping and decorating glass for 400 years, has stated an objective to reduce CO2 emissions of its production by 50% by 2033 offering decarbonized glass to its clients. The Guimerville plant, located in Normandy, France, is an industrial flagship that manufactures and decorates more than one million glass bottles and jars every day for the most prestigious perfume and beauty brands.

Fives, a market leader in all-electric melting technologies, will design and supply an electric furnace for the Guimerville plant. The furnace - Prium® E-Melt cold-top vertical melter – is one of the most advanced technologies available to significantly reduce CO2 emissions. The melter is designed based on Fives’ significant electric melting operational experience.